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Social Media Analytics - Our social media analytics will allow our clients to understand how people in the online world see them, what kind of attributes they associate our clients with as well as where and from whom they obtain information. Sources include Twitter, blogs, comments, news articles, and transcripts from local TV and radio programs. Our analysis is not limited to simply "monitoring," but includes in-depth analysis of network structures of influential opinion leaders that hold a disproportionally large share of online presences. |
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Micro-targeting - Our modeling and micro-targeting services enable our clients to target and customize voter contact down to the levels of households and individuals in order to direct strategic communications efforts -- online, paid media, fundraising, and GOTV -- in more precise and powerful ways. Indeed, micro-targeting produces addresses and telephone numbers so our clients can directly contact individuals with the right messages. |
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Website Design and Development - As the web has evolved, so have the expectations of internet users. We create practical, functional and intuitive websites that incorporate all aspects of modern web design to captivate and hold the attention of the impatient internet user. Our knowledge of campaigns and our connection to research and data makes for the most effective end-product containing the most pertinent tools. And our cost-efficiency leaves you with more money for outreach and advertising. What's more, we meet your specific needs with our versatility, as our full suite of options range from focused microsites to corporate campaign portals to full service candidate websites on any representative level. |
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Strategy - In conjunction with our other services, we provide strategic counsel on how to effectively and efficiently run a digital campaign. As with everything else we do, our recommendations are based in hard data. We first assess the political and/or business environment relevant to you. We then develop micro and macro strategies to meet your objectives, utilizing new media opportunities. These include the services listed above, but we expand on these tools to provide customized initiatives such as crowdmaps, online town halls, social media best practices and much more. When you work with us, failure is not an option. |
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Outreach and Advertising - Online advertising is no longer the future. We work with you to implement precise, data-driven ads on platforms with reputation and reach. For outreach we also rely on data, because data is what drives results. Our outreach endeavors span traditional methods such as phone and e-mail targeting, but with tactics like QR codes and IVR, our creative approach gives you the edge. |
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